March 23rd, 2020

Dear Gibson Partners

I would like to provide you with an update as we navigate this unprecedented era due to the recent, current, and evolving COVID-19 situation.  Our approach-to-date has been centered around personal & professional PROACTIVITY, PRIORITIZATION, and PERSEVERANCE.  I am proud of how our team, our partners, and the extended music industry have dealt with the challenges so far.  However, the situation has clearly become more acute, so we are taking the appropriate next steps to protect our team(s) and to adhere to the various local, state, and federal guidelines.  Therefore, the following actions have been taken by Gibson:

•All Gibson HQ based team members will be working remote for the foreseeable future.

•All Gibson Guitar Factories and Operations Centers in the U.S. will be closed for the foreseeable future.  

•All Gibson Showrooms will be closed for the foreseeable future and team members will be working remote across various locations.

(All decisions will be re-assessed on April 6th and will communicated accordingly)

I would like to thank you for your understanding as we work through this together.  

Stay safe and stay connected . . .

Gibson CEO及总裁James “JC” Curleigh

From our Sales, Commercial, and Service Team

We are committed to keeping in close contact with our Dealer base during this challenging time.

•We remain ‘open’ for business with regards to Sales and Service for our Dealer base.
(note that all are working remote, but we are set up for taking orders and providing info)

•We will continue to monitor the situation and take the appropriate action when we ‘open’.
(note that as of today, our Epiphone factory remains open, but with restricted logistics)

•If you have specific questions about your account, please contact your BDM or your RM.
(they will also be reaching out to you directly to help navigate through the situation)

•We will continue to drive awareness and demand across all of our marketing platforms.
(note that we will be launching new Gibson TV and Gibson marketing initiatives soon)
•同时,通过我们所有的市场推广平台,我们也会不断创造品牌曝光率和客户需求(请关注我们即将发布的全新的Gibson TV和相关的网络推广活动)

Thanks for your understanding and continued partnership.

首席商务官 Armin Boehm